SAFALI FOOD PRODUCTS – BANGALIANA

SAFALI FOOD PRODUCTS, established in 2017 and based in North 24 Parganas, West Bengal, India, is a professionally managed manufacturer of quality snacks and namkeen products under the brand name BANGALIANA. With a focus on authentic taste, consistent quality, and enjoyable snacking experiences, the company offers a diverse range of traditional and contemporary snack products inspired by popular Indian flavours. BANGALIANA brings together the richness of regional taste with modern packaging and manufacturing practices, making its products suitable for consumers across different age groups and preferences. Its product portfolio includes Bangaliana Chanachur, Tasty Bengaliana Chanachur Namkeen, Nawab Badhshah Chanachur, Tok Jhal Misti Chanachur, Special Jhall Chanachur, Fresh Bangaliana Chanachur, Indian Bengaliana Chanachur, Cocktail Mix Chanachur, Maharani Special Chanachur, Mughlai Chanachur, Chatpata and Spicy Shakal Sandha Kargil Chanachur, Nashta Special Chanachur, Jhal Bhujia Special Chanachur and many more. The range also includes Ghoti Garam Chanachur, Crispy Rusk, Chira Snacks, Masala Chira, Diet Chira, Roasted and Salted Cashew and other snacking options.

• Bangaliana Chanachur & Namkeen
• Tasty Bengaliana Chanachur Namkeen
• Nawab Badhshah Chanachur – 200g & 450g
• Tok Jhal Misti Chanachur – multiple pack sizes
• Special Jhall Bangaliana Chanachur
• Fresh Bangaliana Chanachur
• Indian Bengaliana Chanachur
• Bangaliana Cocktail Mix Chanachur
• Maharani Special Chanachur
• Mughlai Chanachur
• Jhal Bhujia Special Chanachur
• Shakal Sandha Kargil & Mughlai Chanachur
• Ghoti Garam Chanachur
• Tasty Ghoti Garam Chanachur
• Chatpata & Spicy Shakal Sandha Ghoti Garam
• Chira Snacks
• Masala Chira
• Diet Chira
• Crispy Rusk
• Roasted & Salted Cashews
• And other snack varieties

• Investment capacity of ₹2 Lac – ₹5 Lac
• Approx. 500 Sq. Ft. suitable space
• Good knowledge of the local market
• Ability to develop retailer/wholesale connections
• Proper storage and inventory management capability
• Basic understanding of FMCG/food distribution is preferred
• Active involvement in sales and market development
• Commitment towards maintaining product quality and brand reputation
• Willingness to build a long-term association with the company

• Pan-India distribution opportunity
• Wide and diversified snack product portfolio
• Advertisement and promotional support
• Brochure support
• Brand-building assistance
• Opportunity to serve different customer segments
• Potential for long-term business growth

1. Distinctive Taste Portfolio

BANGALIANA offers a combination of spicy, tangy, sweet, chatpata and traditional flavours designed to suit different taste preferences.

2. Strong Product Variety

A distributor can offer multiple Chanachur, Namkeen, Chira, Rusk and Cashew products instead of depending on a single SKU.

3. Bengal-Inspired Identity

The BANGALIANA name connects the products with the rich and recognisable snack culture of Bengal, helping the brand stand apart in the crowded namkeen market.

4. Multiple Consumer Choices

Different flavours and pack sizes create opportunities to target different customer groups and consumption occasions.

5. Everyday Snack Category

Chanachur, namkeen, chira and rusk are familiar snack categories with regular consumption potential, making them suitable for grocery and FMCG distribution.

6. Quality-Focused Packaging

The company highlights the use of food-grade packaging to help maintain product freshness, flavour and texture.